The growing power of the internet was demonstrated again yesterday as ActBlue released how much money has been raised through the site for the 2008 election cycle.
The numbers are impressive.
According to the group, "Fundraising on the site reached an unprecedented $24 million from more than 199,069 donors*, contributing to an all-time total of more than $42.35 million.
ActBlue broke a second record yesterday, raising more in one day than ever before ($799,827.60), nearly as much in a single day as in its entire first year in operation, when the group first raised eyebrows in traditional Democratic fundraising circles."
And ActBlue now says its "users have outpaced MoveOn and EMILY’s List in raising funds for Democrats."
Delving deeper into the numbers reveals even more good news for the future of online political fundraising.
ActBlue fundraising prowess continues to grow and it is now on pace to raise $100 million for Democrats in the 2008 elections. ActBlue 1st Quarter fundraising totals outpaced last quarter’s by 1.5 percent and the number of donors increased 3.7 percent since last quarter.
Perhaps most interesting, the average contribution size decreased 4.7 percent. According to the site, this "shows that individuals and organizations can create powerful fundraising networks using small donations, which is what ActBlue is all about."
Indeed. Just another example of the "new way by the new left."
